Challenge: Create compelling graphics that not only stand out at shelf, but elevate brand identity. Manage a delicate balance between visually appealing aesthetics and packaging function— all while considering factors like sustainability, cost constraints, regulatory compliance, and rapidly evolving consumer trends. 

Clients: Include Avon, Calvin Klein, Clairol Natural Instincts, CoverGirl, Indigo, Issey Miyake, Laura Gellar Beauty, Max Factor, Shiseido (5S), P&G, Pepsi (Soulboost), Rochas, and more.